Maybe it's because everything about the scene is so different compared to today's typical grocery store. There isn't a single environmentally unfriendly plastic bag to be found. The customer is writing a check. There are hanging plants (ferns?) above each check-out station, and the cashier is wearing what appears to be platform shoes or sandals. Not to mention that styling interior decorating combo that was so prevalent in the 1960s and 70s: bright orange and fake wood paneling. Who knew that running out for milk and bread could be so groovy?
I decided to dig up more photos of what supermarkets looked like during my childhood, and before I was born...
My first job ever, when I was 15 and a half (the legal age to be able to work in Massachusetts in the late 1980s) was as a grocery store cashier/bagger. Our store was a little behind the times compared to our competitors, because we didn't have that latest technology--scanners--yet. Every price had to be punched in by hand. That's what the above photo reminds me of, and probably the reason why so many people in it look kind of disgusted at having to wait. I noticed that all of the kids in the photo seem calm and well behaved (even the boy oogling the candy display.) Today, I can't walk into any kind of store without having to listen to screaming kids...but that's another post for another time.
I like the alternating pastel checkout stations in this store; clearly a product of the mid-century.
Remember riding shotgun and sans safety restraints in the back of your mom's station wagon? Those were the days.
Imagine if you saw a grocery store display today dedicated to cigarettes? I'm not sure why there is a chef helping to promote the Marlboros, but I get a kick out of what I assume is the store manager, puffing away.
This photo was taken in the late 1940s. I don't know what I am more amazed by--the fact that a woman is wearing shorts in public at a time when it really wasn't that popular yet to do so...or the prominence of her lady lumps.
I don't recall a supermarket that had a special pick up area. I hope they're not picking up goodies for a Superbowl party, because I can't imagine that VW Beetle can hold much food, with an engine in the rear trunk and the spare tire under the hood.
This is quite possibly one of the most impressive store displays I've ever seen; clearly, this clerk holds a degree in structural engineering.
Cookie Monster just had an orgasm.
I wonder how many people today would jump the chance to win a beach ball.
"Can I interest you in our processed meat specials?"Kind of nice to see the husband/father shopping with his entire family here.
59 cents a pound for pot roast! It's also interesting to see a woman back then working the deli department--you think management might have been concerned we could slice one of our fingers off.
Old timey Halloween display. I can't tell if these women are dressed for the holiday or if this was their regular wardrobe.
Remember when soda was sold in glass bottles?
Wow. Her shopping list had just about every consumer food brand of the 70s covered. There's not a single fruit or vegetable to be found. And she's writing out a check!